How to improve blog website loading speed

How to improve blog website loading speed

How to improve blog website loading speed

The loading time of the blog website is one of the important ranking factors. If your blog site loads slowly or takes a few seconds to load the page then the user might leave the page and you will lose the conversion.

Many bloggers underestimate the blog website loading speed because they want to implement fancy animations and visuals or interactive widgets which ends up increasing the loading speed of the website. However, bloggers should consider page speed seriously because it will end up slow-loading websites. so bloggers should focus on fast-loading, simple, and easy-to-read blogs and Blogsy provides this out of the box. Don't forget to check out Blogsy.

Do you want to speed up your blog site? Do you know a speedy site attracts more revenue and users? Nowadays speed is one of the most important factors which affect your website performance.

Page speed also plays an essential role in SEO (Search Engine Optimization). A variety of factors can affect the page speed. Some important factors are your site’s coding and external scripts, the size of the image, video, or other media files, and hosting providers also affect the page speed.

Every second is important when it comes to the loading speed of the page. As per Google research, if the loading time of the page varies from 1 to 3 seconds, the probability of the bounce increases to thirty-two percent. If it increases from 1 to 5 seconds, the probability of the bounce increases to 90 percent. The bounce rate will increase to 123 percent if the time varies from 1 to 10 seconds. To run a highly effective website, it becomes more important to know how to reduce page load time.

Deep down, we will discuss how to speed up the blog site. To meet your user's expectations, here are some awesome tips to speed up web page loading time.


How to test the website loading speed

To test your blog website loading speed, there is a nice tool by Google called Google PageSpeed Insights

PageSpeed Insight is a performance optimization tool that will detect all the issues that will affect the speed of your website and will list down all the issues with possible solutions.

There is also another tool like GTMetrix which will help you to check how fast your website loads.

From the above tools, you will be able to know why your blog site is loading slowly and you need to fix them one by one issue.

Now let's talk about some of the points that you need to keep in mind which will help you to speed up your blog site.

Compress and optimize your images

Image size is also an important factor that affects the loading speed of the page. The large image takes up lots of your page loading time. So it's not a smart idea to use large images. While optimizing the images, one should maintain the quality of the image, which is very important too.

Most of the images can be compressed and optimized with online editing tools like compressjpeg. This will not only improve the speed of your site but also enhance the user's experience, which further boosts your search engine ranking.

Three important things to consider: 

  • Remove unnecessary elements from the image.

  • Never use images with larger than 1MB.

  • Use AVIF or WebP image types.

Right Format For The Image

Using the right format is also very important, along with optimizing images. True color images or JPEG format is appropriate for Images. PNG and GIF work similarly, though GIF supports more colors.

Use CDN (Content Delivery Network)

With CDN, you can load your images or assets even faster. Because CDN servers are distributed across key locations around the globe. and it will prevent the problem of latency.

Minify JavaScript, HTML, and CSS Files

Not only the images will increase the bandwidth requirement but there are assets files like HTML/CSS and Javascript files that also increase the bandwidth requirements.

To fix the solution, remove all the unneeded elements like comments, extra lines, white spaces, and characters to reduce the size of the files and also minimize your JavaScript, HTML, and CSS files.

Use Fewer Fonts

Many fonts mean more time to load the page. Use system fonts or only required fonts to increase website speed. This will increase the CLD(Cumulative Layout Display) of your website. Either you can try to load the one or two fonts and it will increase the speed of the blog.

Cache Your Webpage

Caching your web pages can help lower the Time to First Byte TTFB(Time to First byte), so the server needs less data to load a page. There are many ways to cache your webpage. You can also do it on the server level or we can say that your host can manage this for you.

Use Browser HTTP Caching

Browsers can save copies of static files in the browser cache so that they can quickly load the recently visited web pages. Try not to change the cache elements of a webpage often. Thereby, the server sends fewer resources to the browser, so pages load faster for frequent visitors.

Test your Page Load Time

From time to time, you must check your website speed. There are free tools available to analyze website speed. Pingdom Website Speed Test, Web Page Test, and Google Page Speed Insight are excellent tools for testing page load time.


It's a smart idea to use the outstanding tips that improve your site performance and boost user experience and your search engine rankings. Using the above tips, you can definitely reduce the bounce rate, increase user engagement on your webpage, and create lightning speed to load the page. Ultimately, reducing the page load time enhances the site's overall performance.

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